Is your charity named when donors ask AI?

Are you named?

We ask ChatGPT, Claude, Gemini and Perplexity the real questions donors ask about your cause and your city or region. In each answer, we record what happened to you.

1. NamedThe AI mentions you.
2. RecommendedThe AI tells the donor to give to you.
3. Someone elseThe AI names other charities, and not you.

If not, why not?

When an AI picks a charity, it leans on what it can find and check:

• Official charity register listings
• Independent evaluators
• Local press
• Clear impact and donate pages
• One name, used the same way everywhere

A smaller charity is usually missing from most of these. It has its own website, but few independent write-ups, no evaluator profile, and a name that differs between its site and the register.

What AI assistants cite when they recommend a charity

How to find out

What you get, free:

Your results

Whether each AI names you, recommends you, or names someone else.

The questions

Every question we asked, word for word.

The sources

The pages each AI cited when it answered.

Over time

The same questions again each quarter, so you see what changes.

Not yet serving your charity category in your region? Apply.

How to fix it

1. Check where you stand today. How to check if AI recommends your charity
2. Use one name everywhere, matching your register entry, and keep that entry up to date.
3. Publish a clear impact page and a simple donate page, and earn independent coverage. How to earn citations honestly
4. Measure the visits and gifts that come from AI. How to measure AI referrals