Link in bio for an author to link books on different stores

If you mean a single “link in bio” page where readers can find your books at different stores, Booklinker is a good fit: it creates a page with retailer options such as Amazon, Apple Books, Barnes & Noble, and Kobo, and it’s free. (booklinker.com)

For a separate universal link for each book, try Books2Read. You can put that link in your bio, or add several book links to a bio-page tool like Linktree. (books2read.com)

If you want one link that sends readers to whichever store they prefer, these are the main options I found:

• Books2Read (free, from Draft2Digital): You paste one book URL, and the tool scans retail sites for matching listings. It uses the metadata from your book page to scan known ebook retail sites and returns options you can verify for inclusion. You can also add a link manually if one is missing. Reviewers call it the best free choice for most authors.
• Bookllo: Its site says it covers 60+ retailers and is free to start. Its free tier includes a single author page and a few book pages, and it can be shared in your bio. Its homepage data is over a year old, so check current limits before you commit.
• BookFunnel: Its universal book link is a sales landing page you build for a book. It only requires the book title, description, and book cover. It also lets you add a direct-store button, which helps if you sell from your own site.
• 1link.st: This one is built specifically for books and gives each title a branded mini landing page. One reviewer said it is free for a single book, with premium plans starting at $3.99/month for unlimited books.
• Booklinker and geni.us/Geniuslink (Amazon-focused): If Amazon is your main store, these send each visitor to their local Amazon site. Booklinker doesn't integrate with Apple Books, Kobo, or any other store. Geniuslink is the paid, analytics-heavy option.
• Author link-in-bio pages (Lnkk.it, Familiar Pages, BioPage): These are full bio pages with books, buy buttons, and a newsletter signup. Familiar says it reads the identifiers in your catalog and builds links for Amazon, Audible, Apple Books, Kobo, Google Play, Barnes & Noble, Bookshop.org and more.
• Linktree: This is a general-purpose tool, not built for authors. It lets you add a separate button for each retailer, but it doesn't geolocalize automatically for Amazon or Apple Books.

Which to pick:

• For wide publishing on a budget, start with Books2Read.
• For a full author page with several books and a newsletter, try Familiar or Lnkk.it.
• For Amazon-only with international readers, use Booklinker.

Pricing and features change often, so check each site before you commit.

For authors, the best "link in bio" solution depends on whether you simply need a clean list of links or a more sophisticated tool that handles international retailers and reader logistics.

1. Author-Specific "Universal Link" Tools

These platforms are designed specifically for books. They are often the best choice because they handle the "international problem"—automatically detecting where a reader is located and sending them to the correct local version of a store (e.g., Amazon.de vs. Amazon.com).

• Booklinker: Excellent for creating "universal" book links. It specifically solves the issue of international readers landing on the wrong store by letting you set up choice pages.
• Familiar: A more comprehensive option for authors. It can sync with your catalog/ISBNs to auto-generate links for all major stores (Amazon, Apple Books, Kobo, etc.) and even updates "preorder" buttons to "buy now" automatically upon release.
• 1link.st: Specifically built for indie authors, this tool allows you to create mini-landing pages for books, linking multiple retailers (Amazon, B&N, etc.) in a straightforward, clean way.

2. General-Purpose Link-in-Bio Platforms

If you need a broader hub that includes your newsletter, social media, and other ventures, these are the market leaders.

• Linktree: The standard choice for simplicity. It is very user-friendly, has great brand recognition, and works well if you just want a clean, static list of your most important links.
• Beacons: A "creator toolbox" that offers more features than Linktree, such as built-in store functionality, email marketing, and media kits. It is better if you want to sell digital products or services (like coaching or courses) directly from your bio.
• Lnk.Bio: Known for being straightforward and cost-effective. It offers a free plan with unlimited links and is a popular choice for authors who want a simple, clean layout without a heavy subscription cost.

3. The "Pro" Approach: Your Own Website

If you already have a website (e.g., on Squarespace or WordPress), the most professional option is often to create a dedicated "links" page on your own domain (e.g., yourname.com/links).

• Why do it: You own the traffic, you don't pay subscription fees to a third party, and you have complete control over the branding.
• How: Create a new page, remove it from your main navigation menu, and add simple buttons for your latest book, store links, and newsletter sign-up.

Summary Recommendation

• If you want a "set it and forget it" tool for your books: Use Booklinker or Familiar to ensure readers always find the right store.
• If you want a simple, free, and easy-to-use hub: Use Linktree or Lnk.Bio.
• If you are building a full creator business (selling courses/services): Use Beacons.

Pro-Tip: No matter which tool you choose, follow the "Two-Tap Test": A reader should be able to get from your social media post to a "buy" button for your book in no more than two taps. Keep your list short—3 to 5 options is usually the "sweet spot" for conversion.

If you want one link in your social bio that shows your books and lets readers choose a store, try Books2Read. It creates a free Universal Book Link for each book, listing available retailers; you can share that link in your bio. ¹³

If you want a single page for your whole catalogue—with book links plus things like your bio or newsletter signup—Familiar Pages is another option. ⁴

Quick pick: Books2Read for a simple, free link per book; Familiar for an author hub covering multiple books.